I know you have a lot of choices in when it comes to the realtor you pick, so I know that I have to earn your trust with everything I do. If you’re curious, here’s a little bit more about me.Before I became a real estate agent, I was helping other realtors across the nation get more customers and sell the homes they had listed. During my time, I was able to get many agents featured on sites like Inman and the National Association of Realtors, which are leading publications in our industry.So why did I leave all of that behind and go out on my own? I wanted to bring a new approach to real estate.Too many agents are operating like it’s the 80’s — slicked back hair, gold-chains, and constant cold calling. The 80’s brought a lot of great stuff. We learned it’s okay to host a smart-mouthed, extraterrestrial alien, Alf, in our homes. And we were introduced to NKOTB, who I think are making a great comeback btw.But the sales techniques developed in the 80’s have little place in today’s market. Yet, there are hundreds of realtors across Lansing that are bombarding your mailbox with stupid fridge magnets (hello, many people have stainless steel fridges and magnets don’t stick) and boring flyers that no one reads.Okay… I have heard that some people keep a realtor’s marketing by their bedside just in case they ever have bouts of insomnia.Worst of all, they offer “cookie-cutter” approaches to getting your home sold or helping you buy a home.What happened to personalized services and creative approaches that directly serve your needs?The real estate industry has been slow to adjust to the new reality that we all want a personalized and customized experience. A home is a representation of your personality. It’s unique. It needs a unique marketing plan and service.With me, you will get access to my experience in direct-response marketing and copywriting to build marketing plans that will shake buyers out of their apathy, help your home stand out, and ultimately, get it sold faster and for more money.From property descriptions that are different than the normal flowery crap that looks like someone vomited on a page, to using behavioral psychology to expose triggers that get buyers to pay more for a home without ever realizing it, you will get a personalized and different experience.That’s right. If we’re selling your crib, I create an entire marketing campaign that is more than the typical “list and pray” that other realtors use so that your pad sells faster and for more money than it would otherwise with anyone else. Period.